TOPS Market

TOPS Market began in the early 1920s as a single neighborhood grocery store in Niagara Falls, NY. They've since grown into a 200+ store chain in a competitive space.

Our challenge was to refresh this brand while staying true to their history of serving families. The update was designed to connect with consumers who are interested in shopping for fresh, artisanal-quality ingredients at a fair price.

Credit:
Sarah Pedregon: Designer
Scott Kerrigan: Copywriter